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In emerging markets, maintaining optimal web performance can become a challenge: varying network conditions and different device topology cause issues. Thanks to trivago's rigorous testing culture, we identified these issues in one of our key emerging markets...

Ancestry.com saw a 7% increase in conversions after improving render time by 68%, page weight by 46% and load time by 64%...

Farfetch analyzed more than 1M pageviews and found that conversion rate decreased 2.7% for each additional second of TTI on mobile, and 2.1% on desktop.....

A project focused on optimizing Core Web Vitals and migrating to Next.js resulted in a 5% increase in conversion rates and a 87% increase in pages per session...

When more than 20 million people use your service each month, how and when you roll out a redesign matters. When considering making a big update, we knew we had to make it better for our users not just aesthetically but also functionally...