Nov 1, 2021
Here at SpeedCurve, we don't make a big fuss about holiday readiness. There are a couple of reasons for this:
Having said that, in this newsletter we've corralled some resources that retailers (and others) might find helpful – not just now, but for the entire year. We're also sharing some of the latest updates about Google's page experience ranking signals and some other helpful resources that will help you optimize for SEO and beyond.
Until next time,
Google Search updates
Google recently announced they'll begin using page experience as part of their desktop search ranking system, beginning in February 2022.
Page experience ranking signals include:
Measuring and optimizing for SEO
In light of Google's announcement, I wrote this blog post, which covers FAQs I routinely hear from SpeedCurve users:
Web performance for retailers
Is your site ready for Black Friday (and every other day)? How does your site's speed rank against your competitors? What are the most common performance issues that plague retail sites? How can you identify (and fix) them? Get the answers here.
Want to make your site faster? Consulting can help.
Our aim is to make it easy for you to track the performance of your site, when it changes, and what caused the change. But we've generally left it up to you to use our tools to identify areas where performance needs to improve and what optimizations would make it faster.
Now that Andy (@AndyDavies) has joined our team, we offer consultancy services to help fill those gaps. Whether you're interested in a one-off performance audit, help and advice on an ongoing basis, or something else performance related, feel free to start the conversation by sending us a note at email@example.com.
New and improved 'light' theme
Did you know that SpeedCurve has a light theme? We do! And we recently made some improvements to make it even more visually pleasing and user-friendly. To check it out, log in, click the ellipse at the top-right corner of any dashboard, and toggle from dark to light.
Test agent updates: Chrome 95, Firefox 93, Lighthouse 8.6
We've released the latest version of our synthetic test agents to all regions. This release includes updates to several pieces of core software, including:
ICYMI: RUM Sessions dashboard is live!
Want to understand how people actually experience your site? Then you need to monitor real users. With your Sessions dashboard, you can drill down and segment your RUM data by:
Web Performance 101: What is performance and why does it matter?
I was so excited to speak again at this year's Chrome Dev Summit. (You can find my slides here.) My workshop covered:
From the #webperf community...